Solid sales performances across all segments of New Zealand’s new truck market consolidated Isuzu’s ranking as the top-selling brand in 2024.
Isuzu topped full-year registrations in two of the GVM segments used by New Zealand Truck & Driver and was among the leaders in other volume segments to record another year of local truck market leadership.
Isuzu was the top-selling brand in the 4.5-7.5t (GVM) truck segment with 22.9% market share and dominated the 7.5-15t segment with 41.7% of all registrations. By also ranking second in the 15-20.5t category and number four in the premium 23t-plus segment, Isuzu’s total of 1065 registrations led the market and acco...