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August market holds steady

August market holds steady

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The New Zealand new truck market continues to track a little behind the record registration numbers from 2023.

August saw 487 trucks with a GVM of 4.5 tonnes or more registered while the year-to-date total grew to 3769 units, according to official NZ Transport Agency data. It’s a decrease from 539 recorded in August 2023 and the total of 4060 is a 7.16% decrease on Jan-Aug 2023 YTD registrations.

The trailer industry continues to show resilience with 114 new registrations in August and 1040 units YTD keeping the total 7 registrations ahead of the same point last year. The monthly benchmark for the trailer industry is 166 units in August 2018.

In the overall 4.5t to maximum GVM truck market the August leader was Fuso with 78 registrations, two ahead of Isuzu. That slightly trims Isuzu’s market leadership YTD with a total of 756 units ahead of Fuso with 653 YTD.

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The New Zealand new truck market continues to track a little behind the record registration numbers from 2023.

August saw 487 trucks with a GVM of 4.5 tonnes or more registered while the year-to-date total grew to 3769 units, according to official NZ Transport Agency data. It’s a decrease from 539 recorded in August 2023 and the total of 4060 is a 7.16% decrease on Jan-Aug 2023 YTD registrations.

The trailer industry continues to show resilience with 114 new registrations in August and 1040 units YTD keeping the total 7 registrations ahead of the same point last year. The monthly benchmark for the trailer industry is 166 units in August 2018.

In the overall 4.5t to maximum GVM truck market the August leader was Fuso with 78 registrations, two ahead of Isuzu. That slightly trims Isuzu’s market leadership YTD with a total of 756 units ahead of Fuso with 653 YTD.

Isuzu holds a market share of 20.1% YTD with Fuso achieving a share of 17.3% YTD.

Scania holds third position with 66 registrations for the month of August and a YTD total of 441. It’s market share is up from 10.5% last year to 11.7% this year.

There were no surprises in the crossover 3.5-4.5t GVM segment, with Fiat (213/26) continuing to lead with 30.0% of the market share – which is above last year’s 25.8% but a long way behind 2022’s share of 50.9%.

LDV (161/20) continues to spectacularly grow its sales and remains in second place ahead of Ford (123/12), Mercedes-Benz (91/12) and Volkswagen (56/8). This time last year LDV had only 9 registrations.

In the 4.5-7.5t GVM class, Isuzu (262/27) continues to be dominant with a 26.9% market share. However, Fuso (239/35) in second position and Mercedes-Benz (97/34) were the segment leaders in August with Mercedes-Benz moving ahead of Hino (87/12) and Iveco (85/11) into third position.

In the 7.5-15t GVM category Isuzu (310/39) continues to led Fuso (216/25) third placed Hino (111/14) well behind.

The 15-20.5t GVM division sees Hino (62/7) retaining the lead, ahead of Isuzu (48/1) and Fuso (47/8).

In the tiny 20.5-23t segment Scania is consolidating its top spot position with 3 August registrations taking its total to 8 units YTD and 44.4% market share ahead of Fuso (4/1). There were no other registrations for the month.

In the premium 23t to maximum GVM division, Scania (424/59) continues to lead enjoying a huge August with 59 registrations and 27.1% share for the month. Volvo (269/50) retains second ahead of DAF (196/18) in third. Kenworth (194/21) holds fourth place ahead of Fuso (147/9), Isuzu (134/9), Hino (127/16), UD (111/8), Mercedes-Benz (75/8) and Iveco (41/3) to round out the top 10.

In the trailer market, Fruehauf (147/19) continues to build its break on the rest. Domett (106/8), Roadmaster (90/9) Patchell (67/6) and Transport Trailers (66/6) are the top five trailer brands YTD.

TMC (64/10), MTE (50/7) retain their positions while Fairfax (35/3) and Transfleet (35/5) are now tied for eighth and CWS (29/2) rounds out the top 10.  


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