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TR Group extends brand to Aussie

TR Group extends brand to Aussie

Aeolus Truck & Driver News

    

TR Group has extended its branding to its Australian truck and trailer hire operation.
Semi Skel Hire, the Melbourne-based trailer rental company TR bought in July last year, has been renamed TR Group Australia – a name that’s more in keeping with its plans to go nationwide.

In its first year in Australia, TR has expanded the 1300-strong trailer-only fleet to now include 45 new prime-movers and 20 fully-permitted high-productivity A-Double and Super B combinations.

In February it opened a Brisbane branch close to the port and is scheduled to open a new 75,000 square metre site in Melbourne this month.

The Australian operation was operating as TR Semi Skel Hire, under the leadership of TR Group’s Chris Perry, who moved to Australia to take up the role.

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TR Group has extended its branding to its Australian truck and trailer hire operation.
Semi Skel Hire, the Melbourne-based trailer rental company TR bought in July last year, has been renamed TR Group Australia – a name that’s more in keeping with its plans to go nationwide.
In its first year in Australia, TR has expanded the 1300-strong trailer-only fleet to now include 45 new prime-movers and 20 fully-permitted high-productivity A-Double and Super B combinations.
In February it opened a Brisbane branch close to the port and is scheduled to open a new 75,000 square metre site in Melbourne this month.
The Australian operation was operating as TR Semi Skel Hire, under the leadership of TR Group’s Chris Perry, who moved to Australia to take up the role.
He declares himself “absolutely delighted with all the hard work done by the team over the past year” and says “the time is right for TR Group to become known in its own right across Australia.
“We bought a fantastic business in Semi Skel….that was extremely well-known here in Melbourne as a great trailer hire company. As we expand beyond Melbourne and add trucks to our fleet, we feel the time is right to be clear about who we are and what we can offer to the Australian transport industry.”
“TR Group has grown steadily over the last 30 or so years in New Zealand, on the back of being the best we can be at renting and leasing trucks and trailers. We couldn’t have done that without a great team and the support of our fantastic customers. Our aim is to try and build a similar business across Australia showing the same level of service and expertise so we can all be successful together.
“We appreciate these are tough times for everyone in Australia and NZ, but our aim is to be ready for our customers with quality gear at competitive rates whenever and wherever we’re needed. If we can do that, I’m confident customers will see the benefit in what TR Group has to offer for all of their heavy commercial short-term and longterm needs.
TR Group’s 28-year-old business now boasts a fleet of 7000 heavy commercial rental and lease vehicles and a team of 200 staff across Australia and NZ.  

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