NZ Truck & Driver News

 
Swinglift overseas rights sold

Swinglift overseas rights sold

NZ Truck & Driver News

 November 2019   
International rights to manufacture and sell New Zealand's Swinglift sideloaders overseas have been sold to a French sideloader manufacturer.

In what Patchell Group general manager Brent Whibley terms "an exciting development for the Swinglift brand," Boxloader SARL assumes the marketing of the brand outside NZ. 

Whibley stresses that the deal doesn't change anything so far as Kiwi Swinglift customers go: "The Group will continue to be responsible for the manufacture, sale and distribution of the Swinglift product for the NZ market….. 

"While Boxloader is responsible, along with partners such as the Drake Group in Australia, for the rest of the world."

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International rights to manufacture and sell New Zealand's Swinglift sideloaders overseas have been sold to a French sideloader manufacturer.

In what Patchell Group general manager Brent Whibley terms "an exciting development for the Swinglift brand," Boxloader SARL assumes the marketing of the brand outside NZ. 

Whibley stresses that the deal doesn't change anything so far as Kiwi Swinglift customers go: "The Group will continue to be responsible for the manufacture, sale and distribution of the Swinglift product for the NZ market….. 

"While Boxloader is responsible, along with partners such as the Drake Group in Australia, for the rest of the world."
Whibley says that the relationship with Boxloader "will allow us access to the BXL product range" – thus expanding its NZ offering with the addition of the French sideloaders.  

"Boxloader and Swinglift each have a significant market position: Swinglift with its proven light tare inline Leg-Over design and Boxloader with their single stage or two stage telescoping dagger-leg model, giving safe heavy lift capabilities.
"Swinglift and Boxloader have also both devised robust safety control systems in the application of their sideloader models, both surpassing other current providers in the market."

Whibley says that the combination of the two companies "will deliver a significant dominant player in the marketplace, with both entities continuing to provide constructive end solutions to customers, thus making it an easy decision to merge the business processes.

"Over the coming months, the new arrangement will start taking shape within the world marketplace. Swinglift will keep manufacturing as efficiently as it has always done…"

As well as working alongside Boxloader, "sharing its know-how to continue to improve the products as much as possible when needed."

The first Swinglift was designed in the late 1960s by an innovative Kiwi engineer and the NZ sideloader has been on the market here, in Australasia and other parts of the world for more than 40 years.

In 2005, Patchell Industries secured the intellectual property rights for the production of Swinglift container sideloaders from the original creator.

The company currently manufactures a series of Swinglift products in its Rotorua factories.  


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